Domain Articles

In depth articles on domains, the domain industry and how investors can get the most from their assets.

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Personal Musings - Developing an Attitude of Gratitude

Over the years I’ve come across two groups of people. Those that are thankful and appreciative of others and those that aren’t. Having an attitude of gratitude is one of the keys to business as well as life.

There is nothing more sickening then a person that believes the world revolves around them, their needs and their desires. This self-centred approach to life is anything but gracious and loving. They are the true consumers of society. Rather than bringing joy, like a blackhole, they consume the life out of those around them. We all know people like this and I can only pity them as they search in vain for fulfillment in their life.

I was talking to a person the other day and they were moaning and groaning about how they hated their job. To cut a long story short, I politely listened and then said, “Is this the same job that puts food on your table?” They went quiet and then said, “I suppose so.” I then suggested that they be grateful for their job as there are many people that don’t have one.

I saw the same person the next week and they had a smile on their face. I asked them what had changed and they said, “Their attitude.” After talking to each other the previous week they decided to be positive about their job and bring a good attitude to work. Amazingly, the job magically improved and they had a great time each day. They learned to be thankful for what they have.

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  • Michael Gilmour
    Michael Gilmour says #
    Thanks for that Richard.
Marketing My Book With No Money – Part 3

Since my last post a few days ago I’ve been trying a lot of different ways to market my book, Battleframe. Please treat this as a case study rather than me “pushing” my product as many of the principles I’m tackling are very appropriate for any business.

I’ve done a lot of things over the past week. For a start I’ve joined a number of forums and taken part in the many conversations. If you plan on doing this then please ensure that you obey the moderators rules about self-promotion as they can be a little testy.

For instance, in one forum I haven’t promoted my book, domain name or anything about me at all. They have a rule that you need to get to 100 posts before releasing anything about yourself. In some ways this makes sense as by a 100 posts you should be pretty well committed to the community by then.

Escrow.com

After a bit of googling around I’ve setup profiles on a number of commercial websites such as goodreads.com. This allows me to interact with new readers and at least be available.

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Tagged in: battleframe marketing
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Marketing My Book With No Money – Part 2

Since I wrote the last article I’ve sold between one to ten copies of my book Battleframe per day. Not bad when you consider that all my marketing efforts have cost exactly zero dollars. So what’s the next steps?

I’m doing a number of things, all of which are important and all are crammed into the time I have available while I keep on working in my company ParkLogic.

Grow the Content

Marketing is useless unless you are also growing the content on your website. You’ll find that michaelgilmour.com is constantly changing and being tweaked with upgraded graphics, new articles, forum posts and anything that would be of interest to a potential reader. I’m also encouraging people to sign-up to the website by providing free maps of key locations from the book, news updates and access to the forum area.

Escrow.com

I’m the first person to say that I’m not an SEO expert but there is one thing I know and that’s Google loves regularly updated content. In fact, I’m a bit of a cynic when it comes to SEO….just give Google what it wants and be done with it!

Tagged in: battleframe marketing
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Video of Seeing Battleframe for the First Time

My wife Roselyn, videoed me opening my box of books and seeing Battleframe for the very first time. If you every want to see raw emotional joy then check out the video. I hope that it puts a smile on your face....you'll see that it did for me.

If you want to pick up your copy in either ebook or paperback formats then go to my authors page at amazon.com/author/michaelgilmour.com

Tagged in: battleframe
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  • Michael Gilmour
    Michael Gilmour says #
    Thanks for that!
My Book, Battleframe, Arrives!

For the past few days I’ve been watching my UPS package traverse the world with the first copies of my book, Battleframe. As I tracked the package I’d say to my wife Roselyn, “It’s in Honolulu!” This was then followed up by, “It’s now in Australia!” and then finally, there was a knock at the door…..

With our son Timothy taking photos and Roselyn on a video camera I slowly opened the box with the order of five books. Seriously, my heart was racing and I felt like I could barely hold the knife to cut the tape!

Seeing the first copy through the packaging on top was nothing short of one of the best moments in my life. Don’t get me wrong, I love ebooks but seeing a physical copy of something that you’ve worked on for so long was awesome! I think that the above photo captured the moment for me when I held Battleframe in my hands for the very first time. I was deliriously happy!

After enjoying the moment with my family I called my Mum and Dad who have both been such a great support in the writing of the book. They were around in about 10 minutes! I kept book number one but I presented my father with his own copy of Battleframe. The first thing that he asked was how far I was through book number two……Dads! LOL!

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Tagged in: battleframe
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Recent Comments - Show all comments
  • Michael Gilmour
    Michael Gilmour says #
    Thanks for that! I did something stupid to the link....all fixed now. :-)
  • Michael Gilmour
    Michael Gilmour says #
    Awesome! Thank you!
  • Michael Gilmour
    Michael Gilmour says #
    Joe, it was an unbelievable experience....loved and loving it!
  • Michael Gilmour
    Michael Gilmour says #
    That's a good point JP! I'm now an author
  • Jennifer
    Jennifer says #
    Congrats! I shared this on my Facebook page. Your reaction is priceless and wonderful
  • Michael Gilmour
    Michael Gilmour says #
    Hi Jen, thank you for your wonderful comment. As I said in my post, it was a really special moment.....loving the feeling!
Developing a Domain into a Business - Marketing With No Money

A number of weeks ago I promised to discuss how I was going to market my new scifi book, Battleframe, as a case study for any online business. To make it a little harder I’ve decided to not spend any cash on advertising other than from what my book brings in….this will mean that I’ll need to do some creative thinking.

Friends and Family
When launching any new business the first port of call is to sell your product or service to friends and family. Some people feel a little guilty about doing this but I personally believe that if you’re part of a family then you need to support one another.

For example, my brother launched a wine importation business and I was one of his first online customers. So in launching Battleframe I contacted my family and hit them up to buy my book!

Escrow.com

Wider Business Contacts

Each one of us has developed a network of colleagues that are just looking for an excuse to help you out. When you’re launching a new business or product this is the group that will cheer you on and often provide some very sage advice.

One of the great things about the Internet and the domain industry is that over the last fifteen years I’ve developed a huge network of friends all over the world. I count them as friends because I would like to think that our relationships have transcended just business.

So what have I done so far? I’ve let everyone that pays attention to my linkedin, facebook, google+, twitter and my blog know that I’ve just written a science fiction book. The result is a lot of congratulations combined with some sales.

I must admit that the flood of good will towards me has been really humbling. I would really like to thank everyone for their good wishes. Thank you, thank you and thank you yet again!

Tagged in: battleframe marketing
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  • Mark Williams
    Mark Williams says #
    Cheers on your release Michael.
  • Michael Gilmour
    Michael Gilmour says #
    Thank you Mark!
  • Michael Gilmour
    Michael Gilmour says #
    Many thanks for your kind thoughts and ideas about marketing Battleframe. Thanks for your thoughts on the commenting process.....
My Scifi Book Battleframe Released on Amazon!

  After nearly 2 years of writing, rewriting and correcting I’ve finally published my debut science fiction book, Battleframe. It was an incredible experience clicking a button and then a few minutes later seeing it appear on Amazon! It was almost like Sheldon and Leonard in the sitcom “Big Bang Theory” when they published a paper together!

For all of you that have been wondering what the book is about here is the synopsis.

Battleframe

20150316 battleframe 240x400 kindlepaperResource rich planet Alpha Three becomes the focus of a galactic wide conflict. In the midst of a remorseless Scourge invasion a lone human battleframe pilot, call-sign Whizzbang, strives to find and rescue his closest friend from the invaders.

With the extermination of the human colony seemingly inevitable, Whizzbang's squad of veteran pilots struggle to turn the tide of the war. Just when he thinks they may have a chance, members of the squad begin vanishing before his eyes and the odds of winning the battle become slim to none.

The mysterious nano-robots, unknowingly developed by an alien intelligence, appear to be all that will enable humanity to survive the onslaught. But all is not what it seems as the micro-machines begin to dramatically transform Whizzbang's friends in astounding ways.

Safe within his command dome, the enemy General plots on how he can cover the world in the enigmatic Barrier, a force that kills humans in seconds. It is then that Whizzbang discovers that the Earth may be the next Scourge target.

Book one in the “Mindwars” opens with our galaxy in turmoil and humanity on the brink of extinction.


 

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Tagged in: amazon battleframe
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  • Michael Gilmour
    Michael Gilmour says #
    More than happy to sign one for you :-)
Personal Musings - Are You Out of Control?

Do you want to be successful in business? Do you really? If I could tell you one characteristic that will almost guarantee your success would you listen? More than that, would you follow through with it in your own life?

OK, here it goes….over the years I’ve found that “self-control” is the one character trait that underpins all of the businesses that I’ve founded. Self-control is largely frowned on as a concept that is outdated with the “If it feels good then just do it” mentality that now permeates society. Here’s the thing….I’ve found that it works.

So what is self-control? Obviously, self-control is being in control of yourself and at its heart is another word many people don’t like to hear, discipline. Self-control means that you have learned how you best work and take advantage of that.

For example, I’m typically at my desk at around 7:30am and finish work at 6pm. Due to time zones, I try and limit my late night calls. I’ve learned that I need to rest on the weekend so unless it’s an emergency I don’t do any work at all then.

I’ve seen many people behave in manic ways. They work 48 hours straight and then take the next 5 days off. Or they get so excited because they are working 7 days a week and after 2 months they fall to pieces.

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Tagged in: self-control
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  • Chris Wright
    Chris Wright says #
    I have been facing my self-control issues lately. I tend to stay up all night working. Then the next day is almost a waste. It's e
  • Michael Gilmour
    Michael Gilmour says #
    Chris, Completely agree with you. I had a friend who told me that when you get a good nights sleep that you're more potent the nex

Posted by on in Domain Industry

In 2015 the domain industry was launched with Namescon but there's a lot more on it's way. Domaining Europe, ICANN conferences and The Domain Conference being run by Howard, Barbara and Ray Neu are just a few of the topics discussed on this video.

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Posted by on in Domain Industry
When is an Escrow not an Escrow?

I was reading another blog recently (yes I do that) and was intrigued by the comments on an article about escrow. A viable, secure and reputable escrow service is absolutely key to every domainer if they are to safely buy and sell domains. So when is an escrow not an escrow?

I used three key words in my first paragraph and I would like to unpack them to help readers judge and escrow service.

Viable.
Is the business that is ultimately backing up the escrow service going to be there tomorrow? Do they have the financial ability to pay their debts when they fall due (ie. are they solvent)? My impression is there are too many people hanging out a sign saying that they can do escrow and actually have no idea what it means.

For example, I receive requests all the time from new monetisation companies wanting to get access to our large volume of traffic at ParkLogic. My problem is that for many of them I don’t know if they will be in business in the next 12 months. It’s the same for some of the start-up escrow companies, they just aren’t viable.

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  • Michael Gilmour
    Michael Gilmour says #
    I completely agree with you. Escrow is peace of mind and you're a great ad writer!